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Our Live Online Courses are Now Live! Learn More

AI Prompt Engineering Essentials

By Dr. Ihsan Ayyub Qazi and Jazib Zahir   
PEE

About this Course

This course offers a comprehensive, hands-on introduction to prompt and context engineering for AI, with a strong practical focus on real-world application across leading AI tools. Designed for professionals and students alike, the course moves learners from foundational understanding to confident, evidence-based practice.

Learners begin by developing an accurate mental model of how large language models work – what they can do, what they cannot do, and why this matters for writing effective prompts. Building on this foundation, the course introduces the CAR Framework (Craft, Assess, Refine) and nine research-backed techniques drawn from natural language processing, cognitive science, and human–AI interaction research.

In the applied stage, learners build a portfolio of eight mini projects using tools such as ChatGPT, Claude, Gemini, NotebookLM, and Custom GPTs — spanning content creation, data analysis, web application development, AI image generation, workflow automation, and voice-based prompting.

By the end of the course, participants not only produce better AI outputs but understand how prompts, context, and iteration work together — giving them transferable skills that remain relevant as AI tools continue to evolve.

Who is this course for?

This course is for anyone who wants to use AI tools more effectively and develop a structured, evidence-based approach to prompting. It is a good fit if you are:

  1. New to prompt engineering and want a beginner-friendly introduction that builds from how AI actually works to hands-on practice with real-world tools.
  2. A professional in business, marketing, communications, operations, consulting, or any field where AI tools are becoming part of daily work.
  3. A student or early-career learner who wants practical, portfolio-ready AI skills that demonstrate value to future employers.
  4. Already using AI tools like ChatGPT or Gemini but finding the results inconsistent and wanting a structured framework to get more reliable, high-quality outputs.
  5. A manager, analyst, or team lead who wants to integrate AI into workflows, automate repetitive tasks, and make better use of AI-assisted decision-making.

Cohort Features

  • 2 Live Sessions with Instructors
  • Hand-On Mini Projects (8 Portfolio Projects)
  • AI Tool Demo Video Lessons
  • Teaching Team Support
  • Peer Interactions

What Will You Learn

By the end of this course, you will be able to: 

  • Understand how AI works: explain how large language models process prompts, what they can and cannot do, and why this understanding is essential for effective AI use.
  • Apply the CAR Framework: use a structured approach to Craft, Assess, and Refine prompts and context across a range of real-world tasks and AI tools.
  • Use evidence-based techniques: apply nine research-backed prompt and context engineering techniques drawn from natural language processing, cognitive science, and human–AI interaction.
  • Work across leading AI tools: use ChatGPT, Claude, Gemini, NotebookLM, and Custom GPTs confidently and select the right tool for the right task.
  • Build a professional portfolio: complete eight hands-on mini projects spanning content creation, data analysis, web application development, AI image generation, workflow automation, and voice-based prompting.

Skills You Will Gain

  • Writing Effective AI Prompts
  • Getting Consistent, High-Quality AI Outputs
  • Evaluating and Improving AI Responses
  • Working Confidently Across AI Tools
  • Automating Repetitive Tasks with AI
  • Creating Content and Solutions Using AI

FORMAT

Online Cohort

START DATE

Jul 07, 2026

Registration Deadline

Jun 22, 2026

LANGUAGE

English, Urdu

DURATION

4 Weeks

QUANTITY

1

PRICE

PKR. 22,500

Enroll Now
Enroll Now
  • Installment payment plans available

Installment payment plans available

Enroll as a Team

Want to avail group discounts? Visit our “For Organizations” page to learn more about team enrollments.

How Will You Learn?

1

Explore this course

Explore this course led by industry leaders, providing an immersive and interactive learning environment.

2

Enroll for the Upcoming Cohort

Secure your spot by registering for the upcoming cohort/session, ensuring you don’t miss out on the live experience.

3

Participate Live and Self-Paced

Engage in real-time/ live discussions, while completing pre-recorded lectures as well

4

Earn Your Certificate

Successfully complete the course to receive a certificate, showcasing your skills.

Our Instructor(s)

Dr. Ihsan Ayyub Qazi

Associate Professor, Saeed Babar Ali School of Sciences and Engineering

Dr. Ihsan Ayyub Qazi is a Full Professor of Computer Science at LUMS and Faculty Director of LUMSx. His research explores the intersection of networked systems, generative AI, and societal impact, with work published in premier venues across computer science, economics, and interdisciplinary journals. He has received the Google Faculty Research Award, multiple Facebook Integrity Foundational Research Awards, and the LUMS Teaching Excellence Award, and has delivered invited talks at MIT, Stanford, UC Berkeley, Harvard, Google, and Microsoft Research.

Learn more

Additional Information

  • Linkedin

Dr. Ihsan Ayyub Qazi

Associate Professor, Saeed Babar Ali School of Sciences and Engineering

Dr. Ihsan Ayyub Qazi is a Full Professor of Computer Science at LUMS and Faculty Director of LUMSx. His research explores the intersection of networked systems, generative AI, and societal impact, with work published in premier venues across computer science, economics, and interdisciplinary journals. He has received the Google Faculty Research Award, multiple Facebook Integrity Foundational Research Awards, and the LUMS Teaching Excellence Award, and has delivered invited talks at MIT, Stanford, UC Berkeley, Harvard, Google, and Microsoft Research.

Additional Information

  • Linkedin

View Less

Jazib Zahir 

Associate Professor, Saeed Babar Ali School of Sciences and Engineering

Jazib Zahir is the Director of LUMSx and the LUMS Centre for Entrepreneurship. He holds a Master’s in Technology, Innovation, and Education from Harvard Graduate School of Education and a BS in Electrical Engineering from Stanford University. His career spans leadership roles in technology, education, and entrepreneurship, including serving as Chief Operating Officer at Tintash, where he led product development in media, gaming, and education for global clients. He is passionate about combining creativity, technology, and social impact to nurture Pakistan’s entrepreneurial ecosystem.

Learn more

Additional Information

  • Linkedin

Jazib Zahir 

Associate Professor, Saeed Babar Ali School of Sciences and Engineering

Jazib Zahir is the Director of LUMSx and the LUMS Centre for Entrepreneurship. He holds a Master’s in Technology, Innovation, and Education from Harvard Graduate School of Education and a BS in Electrical Engineering from Stanford University. His career spans leadership roles in technology, education, and entrepreneurship, including serving as Chief Operating Officer at Tintash, where he led product development in media, gaming, and education for global clients. He is passionate about combining creativity, technology, and social impact to nurture Pakistan’s entrepreneurial ecosystem.

Additional Information

  • Linkedin

View Less

Dr. Ihsan Ayyub Qazi

Courses Taught

Dr. Ihsan Ayyub Qazi

Dr. Ihsan Ayyub Qazi is a Full Professor of Computer Science at LUMS and Faculty…

Dr. Ihsan Ayyub Qazi is a Full Professor of Computer Science at LUMS and Faculty Director of LUMSx. His research explores the intersection of networked systems, generative AI, and societal impact, with work published in premier venues across computer science, economics, and interdisciplinary journals. He has received the Google Faculty Research Award, multiple Facebook Integrity Foundational Research Awards, and the LUMS Teaching Excellence Award, and has delivered invited talks at MIT, Stanford, UC Berkeley, Harvard, Google, and Microsoft Research.

Courses Taught

Teaching English

Dr. Ihsan Ayyub Qazi

Dr. Ihsan Ayyub Qazi is a Full Professor of Computer Science at LUMS and Faculty…

Dr. Ihsan Ayyub Qazi is a Full Professor of Computer Science at LUMS and Faculty Director of LUMSx. His research explores the intersection of networked systems, generative AI, and societal impact, with work published in premier venues across computer science, economics, and interdisciplinary journals. He has received the Google Faculty Research Award, multiple Facebook Integrity Foundational Research Awards, and the LUMS Teaching Excellence Award, and has delivered invited talks at MIT, Stanford, UC Berkeley, Harvard, Google, and Microsoft Research.

Jazib Zahir 

Courses Taught

Jazib Zahir 

Jazib Zahir is the Director of LUMSx and the LUMS Centre for Entrepreneurship. He holds…

Jazib Zahir is the Director of LUMSx and the LUMS Centre for Entrepreneurship. He holds a Master's in Technology, Innovation, and Education from Harvard Graduate School of Education and a BS in Electrical Engineering from Stanford University. His career spans leadership roles in technology, education, and entrepreneurship, including serving as Chief Operating Officer at Tintash, where he led product development in media, gaming, and education for global clients. He is passionate about combining creativity, technology, and social impact to nurture Pakistan's entrepreneurial ecosystem.

Courses Taught

Teaching English

Jazib Zahir 

Jazib Zahir is the Director of LUMSx and the LUMS Centre for Entrepreneurship. He holds…

Jazib Zahir is the Director of LUMSx and the LUMS Centre for Entrepreneurship. He holds a Master's in Technology, Innovation, and Education from Harvard Graduate School of Education and a BS in Electrical Engineering from Stanford University. His career spans leadership roles in technology, education, and entrepreneurship, including serving as Chief Operating Officer at Tintash, where he led product development in media, gaming, and education for global clients. He is passionate about combining creativity, technology, and social impact to nurture Pakistan's entrepreneurial ecosystem.

Guest Instructors

Course Outline

Module 1: Foundations & Craft

In this module, learners build the foundational knowledge needed to work effectively with AI. They explore how large language models work, why AI can produce confident but incorrect outputs, and where AI succeeds and fails in professional settings. The module introduces the CAR Framework and equips learners with the first set of Craft techniques for writing clear, structured, and goal-oriented prompts.

 Learning Outcomes:

  • Explain how AI and large language models work at a conceptual level
  • Identify the capabilities, limitations, and risks of AI in professional settings
  • Explain why structured frameworks like CAR are needed for effective AI use
  • Write clear, structured prompts using role, context, constraints, format, and tone

Testing and Learning Modules

9 Lesson Videos (including 3 demo videos)

2 Practice Exercises

1 Graded Mini Project

1 Graded Quiz

Module estimated time: 5 hours

Module 2: Assess & Applications 

In this module, learners move into the Assess stage of the CAR Framework, developing skills to evaluate AI outputs using structured reasoning techniques. They apply these skills across practical workplace scenarios including meeting documentation, content creation, and visual storytelling, building a portfolio of hands-on mini projects along the way. 

Learning Outcomes:   

  • Apply reasoning techniques including Chain-of-Thought, Few-Shot Learning, and Task Decomposition
  • Evaluate and assess AI outputs for quality and professional usability
  • Use AI to produce meeting summaries, action items, presentations, and visual narratives

Testing and Learning Modules

6 Lesson Videos

2 Practice Exercises

3 Readings

1 Graded Quiz

Module estimated time: 6 hours (estimated)

Module 3: Applied Assessment

In this module, learners apply their assessment skills to two high-value professional domains: data analysis and web development. They use AI to analyze datasets, generate insights, and create visualizations, then practice task decomposition to build and debug simple web applications — demonstrating how AI can accelerate technical work without requiring a coding background. 

Learning Outcomes:  

  • Analyze datasets and generate insights, visualizations, and executive summaries using AI
  • Build and debug simple web applications with AI assistance
  • Apply task decomposition to real-world professional and technical challenges

Testing and Learning Modules

4 Lesson Videos

1 Practice Excercise

3 Readings

1 Graded Quiz

Module estimated time: 5 hours (estimated)

Module 4: Refine, Quality & Ethics

In this module, learners complete the CAR Framework by mastering the Refine stage. They explore techniques for verifying AI outputs, gathering requirements, and prompting for diversity of perspective. The module also covers responsible AI use and Custom GPTs, culminating in a capstone project where learners demonstrate all 9 CAR techniques in a single end-to-end AI workflow. 

Learning Outcomes:  

  • Verify and improve AI outputs using requirements gathering, fact checking, and diversity prompting
  • Build a Custom GPT tailored to a specific role or industry
  • Apply ethical and responsible AI practices in professional contexts
  • Demonstrate all 9 CAR techniques in a complete end-to-end AI workflow

Testing and Learning Modules

5 Lesson Videos

3 Readings

3 Readings

1 Graded Quiz

Module estimated time: 5 hours (estimated)

Shareable Certificate

Upon completion of the course, you receive a signed certificate from the institute. You can share this certificate in the certifications section of your LinkedIn profile, on printed resumes, CVs, or other documents.

Download Course Outline
Your digital certificate will be issued in your legal name and emailed to you at no additional cost, upon completion of the program, per the stipulated requirements.

Frequently Asked Questions

How can I pay for this course?

When you click on the Enroll Now button, you will be asked to register online. Once you have completed your online registration, you will proceed to the payment section where you can choose from three options: 

  1. Pay via bank:You will be able to instantly download a fee voucher for hassle-free bank deposits. After your payment is confirmed, you will receive an email within 24 hours, granting you access to our learning management system.
  1. Pay online:By opting for ‘Pay Online’, a voucher will be automatically generated with a simple click to swiftly complete the payment. After your payment is confirmed, you will receive an email within 24 hours, granting you access to our learning management system.
  1. Pay ininstallments: LUMSx is an official partner of the KalPay Taleem team, which offers an installment facility for learners. If you would like to avail this option, please complete the online registration form and select the option ‘Pay in installments’. For more information, contact taleem@kalpayfinancials.com or call at 0328 3044414

Who is this course designed for?

This course is designed for learners who want to build practical, job-ready skills in AI prompt engineering and learn how to use AI tools effectively in professional settings. It is ideal for working professionals, managers, consultants, and entrepreneurs who regularly work with documents, data, presentations, or complex workflows and want to get more reliable, high-quality results from AI.

Whether you are new to AI tools or already using them but finding the results hit-or-miss, this course provides a structured pathway — from understanding how AI actually works to hands-on practice with tools like ChatGPT, Claude, and Gemini. It is also well suited for anyone looking to build a reusable portfolio of AI-powered workflows or integrate AI more confidently and responsibly into their day-to-day work.

Are there any prerequisites for this course?

No formal prerequisites are required.  

Is this course entirely online?

Yes, this course is entirely online. The live sessions will also happen virtually. 

What is a cohort course?

A cohort course combines elements of both asynchronous learning (through pre-recorded videos and materials that you can access at your own pace) and synchronous learning (live classes and interactive sessions scheduled at specific times).  

What is the purpose of live classes?

The live classes provide an opportunity for real-time interaction with the instructor and peers, discussion of course material, clarification of doubts, and engaging in interactive learning activities. 

How can we access the required reading materials and assignments?

Participants will find all necessary reading materials and assignments on the LUMSx Learning Management System (LMS). Access to the LMS will be granted upon completion of the enrollment process for the workshop. It is important to note that course materials will be made accessible in the week leading up to the commencement of the workshop, ensuring participants have ample time to familiarize themselves with the content before the official start. 

Can I collaborate with other learners in this course?

While discussion and collaboration with peers is encouraged to foster a learning community, sharing or copying code/solutions is strictly prohibited. Any collaboration should be limited to discussing concepts and should not involve sharing actual code or solutions. 

How much do I have to score to pass this score?

You have to score at least 70% to pass this course. 

Will I get a certificate at the end of this course?

Yes, you will get a certificate at the end of this course. 

Can I skip any videos and assessments and still get a certificate?

No, you must watch all the videos and attempt all the assessments to get a course certificate. 

Who should I contact if I have additional questions?

Please forward any queries to our team on the chat widget or email your query to us at support@ilmx.org. We will only be responding to technical support queries. Content related queries cannot be entertained at the moment.  

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    Online Cohort
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    AI Prompt Engineering Essentials

    Dr. Ihsan Ayyub Qazi and Jazib Zahir   
    • PKR 22,500
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    Click Me

    Don't miss out on this upcoming course.

    Get early access by joining the waitlist!

    AI Prompt Engineering Essentials

    Sign up for updates

    Get exclusive course launch notifications

      Online Cohort
      PEE

      AI Prompt Engineering Essentials

      Dr. Ihsan Ayyub Qazi and Jazib Zahir   
      • PKR 22,500
      • Jul 07, 2026
      Click Me

      Don't miss out on this upcoming course.

      Get early access by joining the waitlist!

      AI Prompt Engineering Essentials

      Sign up for updates

      Get exclusive course launch notifications

        Online Cohort
        PEE

        AI Prompt Engineering Essentials

        Dr. Ihsan Ayyub Qazi and Jazib Zahir   
        • PKR 22,500
        • Jul 07, 2026
        Click Me

        Don't miss out on this upcoming course.

        Get early access by joining the waitlist!

        AI Prompt Engineering Essentials

        Sign up for updates

        Get exclusive course launch notifications

          Online Cohort
          PEE

          AI Prompt Engineering Essentials

          Dr. Ihsan Ayyub Qazi and Jazib Zahir   
          • PKR 22,500
          • Jul 07, 2026

          AI Prompt Engineering Essentials

          By Dr. Ihsan Ayyub Qazi and Jazib Zahir   
          Enroll Now
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